If flowers and chocolate seem too blase this Valentine's Day, there's always the "Fifty Shades of Grey" Bear if S&M is your idea of romance, or if you just want to ride the tide that is taking theaters by storm.
Yes, the Vermont Teddy Bear Co. — that bastion of cute, cuddly, furry friends — now offers for $89.99 the Christian Grey Bear — named for the title character in the movie and the E.L. James trilogy on which it is based — complete with grey suit, handcuffs and mask.
"The movie was coming out, and we said let's do an adult gift bear focused on 'Fifty Shades of Grey,'" said Bill Shouldice IV, the company's president and CEO.
So last summer, Shouldice contacted James and had a sample made. She liked it, he said, with one exception: The blue eyes would have to be grey.
Vermont Teddy Bear made the change, and by yesterday, the bear was one of the company's best-selling items in recent history, Shouldice said, and was being sold on eBay for as much as $125.
Of course, it's not everyone's cup of tea.
"We're never going to make everybody happy," he said. "It was meant to be a fun, unique, adult gift. And so far, a lot of people agree with us."
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